- alignment The positioning of text within the page margins. Alignment can be flush left, flush right, justified, or centered. Flush left and flush right are sometimes referred to as left justified and right justified.
- ascender The part of lowercase letters (such as k, b, and d) that ascends above the x-height of the other lowercase letters in a face.
- baseline The imaginary line on which the majority of the characters in a typeface rest.
- body text The paragraphs in a document that make up the bulk of its content. The body text should be set in an appropriate and easy-to-read face, typically at 10- or 12-point size.
- boldface A typeface that has been enhanced by rendering it in darker, thicker strokes so that it will stand out on the page. Headlines that need emphasis should be boldface. Italics are preferable for emphasis in body text.
- bullet A dot or other special character placed at the left of items in a list to show that they are individual, but related, points.
- cap height The height from the baseline to the top of the uppercase letters in a font. This may or may not be the same as the height of ascenders. Cap height is used in some systems to measure the type size.
- centered Text placed at an equal distance from the left and right margins. Headlines are often centered. It is generally not good to mix centered text with flush left or flush right text.